Your buyers are asking AI which tool to buy.
Your competitors may be winning those answers.
Pendulu benchmarks how your brand appears across buyer-intent AI searches — who gets recommended, which sources shape the answer, and where your visibility breaks down.
Free AI Search Snapshot
Private beta. We benchmark your brand against a small set of real buyer-intent prompts and show who appears instead — a genuine starting point, not a full report.
No automated score theatre. If a signal is inconclusive, we label it inconclusive. We never guarantee rankings or citations.
What a real finding looks like.
This is how Pendulu thinks — repeated tests, timestamped observations, and a source pattern behind the answer. The data below is illustrative, not a real customer result.
Illustrative example only. Real snapshots use prospect-specific, timestamped observations.
Know where you're losing AI recommendations — and what to do next.
The full benchmark turns raw AI answers into evidence you can act on. These are the outputs, not the features.
Buyer prompt benchmark
25 commercial-intent questions buyers use when comparing the category.
Competitor share of answer
Which vendors appear repeatedly, where, and how often.
Source intelligence
Which third-party and owned sources repeatedly shape recommendations.
Visibility barriers
Technical, entity, content and corroboration gaps worth investigating.
Prioritized actions
A short ordered list your marketing/content team can execute.
AI Search Benchmark
Pilot: £1,500 · 5 business day delivery target
Free snapshot vs paid benchmark.
The free snapshot is a real, honest starting point — roughly the first look at your AI visibility. The paid benchmark is the full evidence set with a prioritized action plan.
Free Snapshot
- 1–3 buyer-intent prompts
- Timestamp / date of observation
- Repeated runs
- Up to 2 competitors
- One source pattern
- One main finding
- No full remediation plan
Paid Benchmark
Pilot · £1,500- 25 buyer-intent prompts
- Multiple AI engines / surfaces
- Competitor share-of-answer
- Citation / source map
- Technical & entity audit
- Prioritized fix list
- Executive summary for your marketing / growth team
Evidence-led, not screenshot-led.
AI-generated answers are dynamic. Pendulu does not treat one screenshot as a ranking. We timestamp observations, repeat important prompts, and record what was actually seen.
For each observation we record:
We do not guarantee rankings, citations or a specific model response. Pendulu measures observed outcomes, documents the evidence, and prioritizes the factors you can actually influence.
Straight answers
Can Pendulu make us #1 in ChatGPT?
No — and anyone who promises that is overselling. There is no stable universal “#1” position in a generated answer. Model outputs vary by prompt, context, engine and time. We use a fixed, repeated prompt set so your visibility can be measured consistently instead of turning a single screenshot into a claim.
Is this just SEO with a new label?
SEO and AI visibility overlap, but the unit of measurement is different. Pendulu measures whether your brand is surfaced inside generated answers, which competitors are present, which sources support those answers, and whether technical or entity-level barriers may be affecting retrieval.
Do you only look at our website?
No. Owned pages are one part of the system. AI answers often rely on third-party sources, so the benchmark also examines the external citation surface around your category and competitors.
Is the snapshot automated?
The private beta deliberately combines tooling with human review. Technical checks can be automated; interpreting why a competitor is being surfaced — and whether that finding matters commercially — still benefits from human judgement.
Who is this built for?
The private beta is focused first on B2B cybersecurity and compliance SaaS — CMOs, VPs of Marketing, Heads of Growth and Heads of Content who care whether AI systems include them in the buyer's shortlist. English-language B2B markets first.
See where AI sees you.
Send us your company URL and one buyer question. We'll run a small, timestamped buyer-intent benchmark and show you what appears, who appears instead, and what we'd investigate next.
Pendulu is currently in private beta. Pilot benchmark: £1,500 · 5 business day delivery target.